5 In-demand Freelance Skills

Here is a list of in-demand freelancing skills that can help you earn a steady income as a freelancer:

1. Content writing

Almost every business requires content for their websites, social media and other internal documents, so content writing works as a great freelancing skill. Freelancers can choose multiple niches depending on their area of interest and qualifications. They can also choose from different types of content such as long-form content, blogs, ad copies, reports, website copywriting, pitch decks among others. Content writing skills can help freelancers write impressive cover letters while applying for jobs, build their online profiles or even write content for their own website.

2. Digital marketing

Having digital marketing skills allows freelancers to work in different areas such as search engine optimisation (SEO), email marketing, search engine management (SEM) and social media marketing. Online businesses across industries look for freelance digital marketers who can work remotely and manage their digital presence. Freelance digital marketing can be a good career option for anyone who has an interest in marketing but wants to have the freedom of working from a location of their choice.

3. Data entry

Small and large businesses that handle large amounts of data often look for freelancers with good data entry skills. Data entry skills include fast typing, computer knowledge, attention to detail, time management and good grammar. The nature of data entry jobs is that they are easy, pay well and allow freelancers to earn additional income. Freelancers can even apply for data entry projects along with their primary freelance business or full-time jobs to earn additional income.

4. Graphic designing

Along with content, most businesses require videos, animations, graphics and other creative work for their website, social media posts, advertisements and other channels of communication. Companies often look for freelance graphic designers with a proven portfolio of their work for such jobs. Professional graphic designers usually have subscriptions to common designing software tools. Graphic designing skills can also help freelancers do creative work for their own brand, without having to pay others to do it for them.

5. Web development

Most businesses require a website and a web application to help increase their reach, so web development is a highly coveted skill among freelancers. They can work in different industries for different types of companies or freelance for a single client. Their primary responsibility is to create websites, design their elements and work on website layouts. Freelance web developers can also use their web development skills to create a website for their own brand and showcase their work through it. The ability to create interactive user experiences is one of the primary web development skills.